Day At The Track

$120 million in unconditional sales already

09:59 PM 17 Jan 2016 NZDT
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How Aucklanders view Alexandra Park will change completely New urban village for Auckland comes out of the ground in 2016 This ambitious urban village project set to open from mid next year
How Aucklanders view Alexandra Park will change completely
New urban village for Auckland comes out of the ground in 2016
This ambitious urban village project set to open from mid next year
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Alexandra Park (Auckland's home of harness racing) has already exceeded $120 million in unconditional sales of high-end apartments in its ambitious urban village project set to open from mid next year. What’s more since opening on-site last year, the stunning showroom and life-sized display apartment has welcomed thousands of people through.

“It has been a crazy nine months and the interest has certainly exceeded our expectations. Most of the apartments in stage one are sold. Stage two of the development, which includes Sightline Green and High Street, is now also selling really well,” says chief executive of Alexandra Park, Dominique Dowding.

Topping off a successful 2015, and its 125th anniversary year, saw Auckland Trotting Club win a key Westpac business award late last year. Unusual for a membership-based organisation, the club won the ‘Excellence in Strategy & Planning’ category at the Westpac Auckland Business Awards 2015 – Central.

The award reflected the Auckland Trotting Club’s huge success in securing a stronger and more sustainable financial future which includes the urban village redevelopment on part of its former Green Lane West car-park, and the construction of The Blues new rugby base set to open soon.

Long-time Auckland owned and operated firm Canam Construction is charged with building both projects, with significant earthworks underway in recent months for the apartment buildings and construction imminent.

Below the designer-apartments will include boutique retail, cafes and restaurants with the club progressing well with its prime ground floor leases. A new grocery concept for Auckland described by Ms Dowding as “a fusion of a delicatessen, café, and a fresh foods market” was recently confirmed.

Wholesale Distributors Ltd announced that a unique FreshChoice supermarket will be open in Alexandra Park from mid-2017 – set to deliver world-class products as well as exemplary service. 

“We’ve put a huge emphasis on quality from day one. This is not just any old apartment development. This is going to be a whole new urban village and community for Auckland. It will give Epsom a much needed heart and in fact its very own High Street no less!”

As well as insisting on first-class retailers and hospitality operators, Alexandra Park has appointed Auckland’s award-winning architectural firm RTA Studio which is working in conjunction with Sydney-based architects Daryl Jackson Robin Dyke.

It has also engaged Canadian expert Joe Hruda of Civitas Urban Design & Planning to deliver a world-class overall environment for the urban village which will include attractive promenades and public spaces and the promotion of alfresco dining.

“By delivering a high-end product our buyer statistics show we’re largely attracting the likes of baby-boomers and cashed-up empty nesters who want to stay in the central suburbs of Auckland in a liveable, attractive, self-sustaining and safe community.”

Ms Dowding says the apartments ‘freehold title’ status is adding to their appeal, as are low interest rates.

“The fact that they’re elegant, spacious, beautifully designed, well-constructed, as well as in the double grammar school zone makes them a very good investment. Although almost all of our buyers so far will be owner-occupiers.”

She says only three penthouses remain for sale.

Alexandra Park is looking forward to another successful year which will see its urban village rise out of the ground.

2016 will also see other exciting ground-floor lease announcements with a total of over 5,500sqm of ground-floor space split beneath three apartment building set to be activated from mid-2017 when the first Alexandra Park residents start moving in.

“Over the coming months and next couple of years Aucklanders will witness one of the biggest urban redevelopment and brownfields transformations in the city.

“How Aucklanders view Alexandra Park will change completely. No longer will it be just the place for Friday Night Trots or a conference. Instead Alexandra Park will truly be a destination for Auckland shoppers and restaurant and café lovers alike. We can’t wait,” says Ms Dowding.

Alexandra Park’s on-site display apartment is open from 12pm to 4pm daily or by appointment by calling the Colliers team on 0800-275-484 or visiting www.apliving.co.nz

Watch the latest two-minute CGI video of Alexandra Park’s urban village.

Cameron Brewer

 

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